in home care


The Aim

To create a logo for a new start-up business that would represent the look and feel of the way they wanted their clients to portray their new company. The brief was to create a logo based on the client’s vision for their new business. Key feeling:  caring, soft, kind, modern feel. Feature elements, hand holding a purple lotus. 

The Design

The client provided a vision of how they visualised their feel for their logo but allowed me to explore this in a creative way while keeping to their design brief and overall vision for their logo. 

The Results

The final result was a unique hand-drawn illustration that combined all the elements the client envisioned. The logo is able to be utilised on all platforms and is able to allow for additional branding to be added in the future.